Serato have announced a significant shift in its ownership.

Instead of the previously proposed and ultimately blocked merger with AlphaTheta (parent company of Pioneer DJ), Serato revealed that Canadian technology holding company Tiny Ltd had acquired a controlling 66% stake in the Auckland-based business. The deal, valued at $66 million involves a combination of cash and common shares of Tiny. It's anticipated to close in the second quarter of 2025, pending the usual regulatory and shareholder approvals.