TRANSFER OF OWNERSHIP: PRO MOBILE MAGAZINE
On the 21st June 2018, Pro Mobile was acquired by a newly set up trading arm of the National Association of DJs (NADJ), following the demise of Marked Events Ltd, a purchase that ensured the continuity of both Pro Mobile magazine and the Pro Mobile Conference.
During the course of the last four years, NADJ and Pro Mobile have successfully delivered their objectives of ensuring the continuing success of Pro Mobile during unprecedented challenging times.
With the stability of the magazine and conference now assured, the NADJ together with the current management of Pro Mobile, have decided that a transfer of ownership to an independent company is needed to ensure the future development of the magazine and conference. Peter Holding (Editor in Chief) and Steven Honeyball (Business Development Manager) will continue in their existing roles and will assume all management responsibilities of the organisation as directors of a newly set up company, HH Publishing LTD.
Existing subscriptions, Conference bookings and advertising agreements will continue to be honoured and the content of both the magazine and conference will be unaffected by this change in ownership.
“Pro Mobile magazine and its associated conference are vital parts of the mobile DJ industry” commented Pro Mobile’s Editor, Peter Holding. “As an organisation, we are indebted to the NADJ, its national executive committee and its members, for ensuring that Pro Mobile has continued during some particularly challenging times. I am excited about the future of both Pro Mobile and NADJ – two organisations without which, I would not have enjoyed the level of success I have had”.
Pro Mobile’s Business Development Manager, Steven Honeyball, commented “Having been involved with the running of the magazine and conference since taking the role over as BDM in July 2018 working initially alongside Eddie Short, the magazines founder and then when Eddie decided to move onto pastures new, building a new team with Peter Holding to continue this much needed publication, digital app and educational conference for a very niche market targeting mobile DJs it would be extremely sad to lose this to the industry after almost 20 years.
Sadly, the worldwide COVID pandemic has had its toll in the outcome of why NADJ have decided it is no longer viable for them and with the loss of subscribers directly to the magazine, members to the associations and with advertisers putting their marketing on hold, the savings within the business were sucked dry. Understandably, we, as working DJs saw our savings dry up and with government help not available for most of the industry, I must applaud the National Association of DJs for keeping it going as long as they did!
Moving forward though, I am super excited to continue to bring the magazine, it’s conference and a whole host of new events, services and exhibitions to the future plans of Pro Mobile and look forward to seeing you all at the upcoming BPM DJ Show in Solihull in October ahead of the Conference in March 2023.”
NADJ Chairman Fabio Capozzi commented “The decision to safeguard the association from the continuing financial burden has forced the NEC to accept we can no longer sustain the running costs of the magazine; however, it posed a dilemma of how the magazine would continue without the associations support. We have been in discussion with Steven and Peter whom have been hugely instrumental for the production of the publication, and if not for their generosity of time, hard work and patience, the magazine may not have made it this far, and therefore we are beholden to them for carrying on the good work despite the difficulties we still face in our industry. The NEC and membership could not ask for a better pair of hands to take on such an important publication to the mobile DJ community.”
The acquisition of Pro Mobile by HH Publishing took place today (1st August 2022) and a transition of the trading of the business will take place over the next few weeks.
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