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MixMash Launch a World First - MPEG4 H.264 music videos
MixMash once again set the standard in the video/VJ world by making available all monthly releases (from January 2010) and all Classics titles as MPEG4 H.264 files. In addition, the company’s complete Custom MPEG library is now also available as MPEG4 H.264 – a total of over 16,300 videos. This high quality HD-ready format is fast becoming the codec of choice amongst professionals and is the only video codec compatible with Serato Video-SL.

Satisfying a market that is increasingly hungry for music that you can see, and beat-driven video that you can dance to, is no easy thing. But premier European music video/DVD compilation supplier, MixMash, has come up trumps again with this new format as they can now deliver music video content in three formats – DVD, MPEG2 and MPEG4 H.264 – the only company in the world to do so.



‘MixMash has once again responded to what the market has asked for by delivering a high quality format with a massive library to choose from, which can only be a good thing for DJ/VJs out there,’ says Mark van den Berg, MixMash Product Manager.



MixMash is the very first company in the world to offer this service for music videos and it couldn’t have arrived at a better time. It is a timely addition to the market as the visual approach to music has never been more popular as VJing rises up from its underground status to become a key element of nightlife entertainment around the world. From mobile road-shows, bars, clubs and festivals to galleries and the internet, it seems audiovisual entertainment is what’s really turning people on these days. The big question has always been ‘where do I get the content?’ MixMash has fulfilled this role for three years with its diverse DVD compilations but now goes one step further. MixMash steps up to meet the changing requirements of the industry by providing a complete one-stop solution, so you can now have top quality in a variety of formats to suit individual tastes and needs.

www.mixmash.com



Published: 20 March 2010
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